Pokey LaFarge, an American singer/songwriter, brings to life the soulful tunes of early jazz and ragtime blues. His music is a throwback to an era that oozes charm and charisma, and we had the privilege of collaborating with him to enhance his unique musical journey.
Our adventure with Pokey began as we delved into the vibrant world of vintage design, aiming to create a range of merchandise for his recent European tour that resonates with his old-timey spirit. Drawing inspiration from the rich visual language of the 1930s and 1940s, we embarked on a creative journey to craft designs and illustrations that complement Pokey’s flawless, retro styling.
We worked meticulously to ensure each piece of merchandise, from t-shirts to promotional materials, was a reflection of Pokey’s distinctive music style and personal brand. The challenge was to maintain the authenticity of the bygone era Pokey’s music represents, while also appealing to a diverse audience across 9 different countries. We focused on creating designs that were not only aesthetically pleasing but also told a story, evoking a sense of nostalgia and timelessness.
The result was a series of captivating, vintage-styled merchandise that seamlessly blended the essence of the past with contemporary appeal. Each item, be it a t-shirt or a poster, was a piece of art in itself, carrying the soul of Pokey’s music and the elegance of the eras that inspire him.
By staying true to Pokey’s artistic vision and the historical roots of his music, we succeeded in crafting merchandise that not only resonated with his fans but also enhanced the overall experience of his European tour.
Working with Pokey was a journey back in time, and we are proud to have played a part in bringing his musical era to life through our designs and illustrations. Our efforts were a tribute to the enduring allure of early jazz and ragtime blues, and a celebration of Pokey LaFarge’s contribution to the revival of this timeless music.